Choosing the wrong SEO agency can be frustrating, you will end up wasting time and money. Although there are several SEO agencies in the market, the quality of their services differs. Look out for the following qualities when hiring an SEO agency.
Does the agency deal with business in the same field as yours? What industries does the agency specialize in? Going for an agency that deals with a business like yours will offer you better services.
Experience is an important factor you should consider when choosing a SEO agency. Go for an agency that has at least more than 3 years of experience. An experienced company will offer you better services compared to a new agency. Check the agencies website to know the duration of time it has been running.
It is important you ask the agency for their reference list. If the agency has been in this field for several years and it does not have references, that is a red flag. To get unbiased opinion about the agency, ask their past clients. You can draft down some questions that you will ask the agencies past clients when you call them. If most of the feedback you are getting from the agency past clients is positive, then this a reputable company and you can consider using their services.
How does the agency increase your website rankings on search engine sites? Avoid dealing with a company that is using unethical ways to increase your rankings on search engine sites.
It is important you check the kind of reputation that the SEO agency has built in the market over the years. By reading the reviews you will know if the agency is fit for you or not. Go to sites such as better business bureau and see if there any unresolved cases against the agency. A reputable SEO agency will not miss to have several positive reviews.
Do you have a good working relationship with the agency? To know if you will have a good relationship with agency, check how the conversation goes during the vetting process. Having a good relationship with the agency is beneficial both to the agency and your business.
Do you deal with just anyone from the agency or there is a specific person? A reputable agency will give you the best staff in the company to work with.
Price is another factor you should consider. A well established SEO agency will charge more compared to a new company in this industry. It is advisable you get quotes from at least 3 reputable companies, compare the prices then choose one that is within your budget.
It is important to have a contract with the agency outlining all the terms of your agreement.